The fashion collection that is cohesive and makes sense
Collection development in the fashion industry is a process which allows to create a synergy between the creative and managerial souls of the company.
Iris van Herpen offers bespoke Haute Couture garment designs that draw from the brand codes and signature style, upheld by innovation and a personalised approach.
From weddings to gala dinners, red carpet events to premières, we create customised designs to suit any occasion, style and body shape. Each creation is personally designed by Ms Iris van Herpen and embraces movement, layers and fluidity; inspired by the natural world.
“MY DESIGN IS EXACTLY THE OPPOSITE OF WHAT FASHION GENERALLY IS TODAY. I GO BACK TO FORGOTTEN CRAFTSMANSHIP AND THE LOVE FOR HANDWORK, AND AT THE SAME TIME I’M EMBEDDING NEW TECHNOLOGIES AND COLLABORATIONS WITH ARTISTS, ARCHITECTS, AND SCIENTISTS.” - IRIS VAN HERPEN
The Iris van Herpen atelier is a laboratory that fuses traditional craftsmanship with innovative techniques to pioneer the fashion of today.
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For this collection, Iris van Herpen draws inspiration from the sensory processes that occur between the intricate composition of the human body, mirrored with the fibrous marine ecology of our oceans.
For this collection, the designer found inspiration in the hypnotic manifolds within our ecologies through the work of American artist Anthony Howe. The three-dimensional cyclical harmony of Howe’s kinetic sculptures is the wind beneath the wings of this collection.
This Iris van Herpen Couture collection was inspired by early examples of celestial cartography and its representations of mythological and astrological chimera, Van Herpen was particularly taken with "Harmonia Macrocosmica," a star atlas by the German-Dutch cartographer Andreas Cellarius, published in 1600.
In this collection Iris van Herpen explores the new worlds that arise within synthetic biology and the intertwining relationships between the organic and the inorganic. ʻSyntopiaʼ acknowledges the current scientific shift in which biology converges with technology and visualizes the fragility and power within.
With 'Ludi Naturae', Iris van Herpen examines the natural and manmade landscapes of our world from a bird’s-eye view, tracing the laws of entropy.
'Aeriform' examines the nature and anatomy of air and the idea of airborne materiality and lightness, creating negative and positive space with shadow and light. Van Herpen also drew inspiration from the Danish underwater artists Between Music who challenge the relationship between the body and its elemental surround, in a subaquatic environment where air is absent.
BETWEEN THE LINES
'Between the lines' explores the imperfection of systems and structure in both the physical and digital worlds. Van Herpen focuses on the gaps in between the structures of her materials, rather then the structures themselves, by shaping patterns that dissimulate the body’s perspective or subtract it.
For “Seijaku”, Iris van Herpen explores the study of cymatics, which visualizes sound waves as evolving geometric patterns. In cymatics, the higher the frequency of the sound wave, the more complex the visible patterns.
For her Lucid collection the Dutch designer Iris van Herpen explores the concept of lucid dreaming. Within a lucid dream, the dreamer is conscious of the dream state and therefore is able to exert a degree of control on what is happening.
The Wilderness Embodied collection explores the beauty and complexity of the natural forces that shape nature and the intimate traditions of the be-wilderness of the human body through piercing, scarification or surgery.
The Voltage collection epitomizes the elusive nature of energy. Electricity plays a central role in the collection, as does van Herpen’s visualization of this energy and the body it inhabits. The work of New Zealand artist and experimentalist Carlos van Camp played an important part in the conception and evolution of the collection.
The work Hylozoic Ground by Canadian architect and artist Philip Beesley provided van Herpen with the inspiration for the Hybrid Holism collection. The title was derived from the term “hylozoism,” which refers to the belief that all matter around us is alive.
Making visible a reality that is usually completely hidden from sight, but that surrounds us every day, was an important motive for the design of the Micro collection. Iris van Herpen zoomed in on the world of microorganisms, inspired by the extraordinary work of Steve Gschmeissner.
Iris van Herpen made her debut in Paris as a member of the Chambre Syndicale de la Haute Couture with Capriole. Besides showing a compilation of highlights from previous collections, this new collection also presented five striking outfits that evoke the feeling just before and during a free-fall parachute jump.
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